Business Development Manager

Drive business growth and expand our referral network as a key Business Development Specialist at Castleton Home Care.

Responsibilities:

Referral Network Growth:

• Develop and expand the referral network by establishing partnerships with hospitals, rehabilitation centers, home healthcare agencies, and other relevant organizations.
• Conduct in-person visits to potential referral partners to introduce Castleton Home Care, educate them on our services, and distribute marketing materials such as brochures.
• Connect with key contacts directly through phone or email to educate them on ways we can support their patients.
• Host events such as games, activities, or training sessions at referral partner locations to highlight the importance of home care, increase engagement with referral partners, and attract new referral clients.
• Engage in continuous follow-up with referral partners to ensure consistent and increasing referral leads.
• Identify and communicate the unique value propositions of Castleton Home Care to encourage partners to provide more referrals.

Client Consultations:

• Conduct in-home consultations to assess the specific needs of potential clients.
• Educate clients on the benefits of our services and differentiate our offerings from other home care options in the market.
• Provide clients with detailed pricing information and service agreements.
• Address any questions or concerns clients may have, ensuring a clear understanding of our services and terms.

Business Development:

• Close new business deals by effectively communicating the value of Castleton Home Care's services to both referral partners and prospective clients.
• Maintain and update the CRM system to track conversations, notes, and referral sources, ensuring accurate and up-to-date information.
• Monitor and analyze referral source performance to optimize the referral process and enhance business growth.

Qualifications:

• Proven experience in business development, sales, or a related field, preferably within the healthcare or home care industry.
• Strong interpersonal and communication skills, with the ability to build and maintain relationships with referral partners and clients.
• Self-motivated and goal-oriented, with a track record of meeting or exceeding targets.
• Proficiency in using CRM software and other relevant tools for tracking and managing leads.
• Ability to work independently and as part of a team, with a proactive and collaborative approach to problem-solving.

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